Sign In

Carters Review


FTC Disclosure:This post contains affiliate links.We’re independently supported by our readers and we may earn a commission when you buy through our links.

About Carter’s

Carter’s truly has established itself as a cornerstone in the world of baby clothing, and it’s no surprise why. For generations, parents have turned to Carter’s for its winning combination of adorable designs, affordability, and quality that prioritizes safety. With such a vast reach both online and through its numerous physical stores, Carter’s has effectively become a household name synonymous with baby apparel.Their commitment to safety and quality, as evidenced by the OEKO-Tex 100 Certification, is particularly reassuring for parents. This certification ensures that their products meet stringent standards for harmful substances, giving peace of mind to caregivers worldwide.

In terms of popularity and engagement, Carter’s massive Instagram following is a testament to its widespread appeal and influence. Social media has become a powerful platform for brands to connect with their audience, and Carter’s has certainly capitalized on this to engage with parents, showcase their products, and foster a sense of community among caregivers.Reviews and customer feedback play a crucial role in informing potential buyers, and it’s clear that Carter’s has garnered a strong reputation in this regard. By addressing frequently asked questions and delving into customer experiences, this review aims to provide comprehensive insights for anyone considering Carter’s for their little ones.In a world where parents strive to provide the best for their children, Carter’s stands out as a trusted ally, offering not just clothing, but peace of mind in knowing that their products are designed with care and consideration.

Overview of Carter’s

Carter’s remarkable journey from its inception in 1865 to its status as a global leader in baby clothing is a testament to its adaptability and vision. While other fashion houses of its time may have focused on haute couture and premium materials, Carter’s carved its niche by catering to a younger audience, infusing its designs with the latest trends and playful graphics that captivate children of all ages.Staying relevant in the ever-evolving world of fashion and retail is no easy feat, yet Carter’s has managed to do so by consistently offering styles that resonate with both young children and their parents. Whether it’s trendy designs reminiscent of what mom or dad might wear or licensed sports gear that appeals to young fans, Carter’s has a knack for tapping into what’s popular while maintaining its signature charm.

The loyalty that Carter’s inspires in its customer base is a testament to the brand’s enduring appeal and quality. The fact that parents not only return to Carter’s for their subsequent children but also for their grandchildren speaks volumes about the trust and admiration they have for the brand.In an industry where competitors may falter or face challenges, Carter’s continues to thrive and expand, even as other giants in the children’s retail sector scale back. This sustained growth is a testament to Carter’s ability to connect with its audience, innovate, and adapt to changing consumer preferences while staying true to its core values of quality, affordability, and style.


Carter’s seems to have mastered the art of capturing hearts with its irresistible charm and practicality. Here’s a breakdown of what makes this brand so beloved:

Extensive Selection: With hundreds of options for babies and kids, Carter’s offers something for every taste and preference. Whether you’re looking for cute onesies, playful outfits, or cozy pajamas, you’re likely to find it in their diverse collection.

Versatile Apparel: From sleepwear to streetwear, Carter’s covers all bases with a wide range of clothing options suitable for any occasion. Their apparel is designed to be both stylish and comfortable, ensuring that little ones are dressed to impress no matter the time of day.

Inclusive Sizing: Catering to newborns up to tweens, Carter’s ensures that children of all ages can enjoy their fashionable offerings. This inclusivity allows families to shop for all their children’s clothing needs in one convenient place.

Family Sets: The availability of matching family sets adds an extra layer of fun and unity to the shopping experience. Coordinating outfits for the whole family can create cherished memories and adorable photo opportunities.

Safety Certification: The OEKO-Tex certification provides peace of mind to parents by guaranteeing that Carter’s fabrics meet rigorous safety standards. This commitment to safety ensures that children can wear their clothes with confidence.

Affordability: Despite its high-quality and fashionable designs, Carter’s remains extremely affordable, making it accessible to families of all income levels. This affordability factor is especially appealing to budget-conscious parents.

Discounts and Sales: Carter’s frequently offers discounts and sales, providing even greater value for money to its customers. Savvy shoppers can take advantage of these promotions to stock up on essential items or indulge in cute outfits for their little ones.

International Availability: The brand’s international shipping and availability at retailers worldwide make it accessible to families beyond the United States. This global presence ensures that Carter’s charming apparel reaches families around the world.

In summary, Carter’s has perfected the formula for success by combining adorable designs, practicality, affordability, and a commitment to safety. Whether you’re shopping for a newborn or a tween, Carter’s has something to offer every member of the family, making it a beloved choice for parents worldwide.

Carter’s Baby Clothes Review

Carter’s baby clothing typically ranges in sizes from newborns up to 24 months, with select items tailored specifically for preemies. Every piece is certified OEKO-Tex Standard 100, ensuring the utmost safety and quality. These cozy essentials feature charming patterns and graphics, sure to delight your little one.In this review, we’ll showcase Carter’s two top-selling baby clothing sets. Each set comprises three coordinated pieces, ideal for building up your baby’s wardrobe.

Carter’s 3-Piece Lion Little Character Set Review

Dive into the dictionary and you might just spot a visual representation of “cute” right alongside Carter’s 3-Piece Lion Little Character Set. This adorable ensemble features a delightful combination of two onesies and a pair of cozy pants, each boasting its own unique charm.One of the onesies proudly displays the words “Totally ROAR-SOME Little Guy,” while the other showcases playful lion graphics against a white backdrop. The accompanying pants, in classic black, feature a friendly lion face on the back, adding an extra touch of sweetness.

Designed to cater to varying weather conditions, this set offers a mix of lengths to keep your little one comfortable. The onesies are equipped with overlapping shoulders for hassle-free dressing and sturdy straps to ensure they stay in place. Available in sizes ranging from newborn to 24 months, this versatile set is perfect for growing with your child.Indulge your little wild one with the Carter’s 3-Piece Lion Little Character Set, priced at $18 (with an MSRP of $24). It’s a roaring good deal you won’t want to miss!

Carter’s 3-Piece Butterfly Little Cardigan Set Review

For your little princess’s outings, look no further than the Carter’s 3-Piece Butterfly Little Cardigan Set. This ensemble includes everything she needs, from soft pants with an elastic waist to a charming pink onesie and a hooded snap-up cardigan.Designed with practicality and style in mind, this set is perfect for days when layering is essential. The hooded cardigan features a subtle peplum effect, drawing inspiration from trendy shirts found in mom’s closet, ensuring your little trendsetter looks adorable and fashion-forward.Available in sizes ranging from Preemie to 12 months, this complete set is priced at just $16 (with an MSRP of $26), offering excellent value for money. Don’t miss out on the opportunity to dress your little princess in this stylish and comfortable ensemble from Carter’s.

Carter’s Pajamas Review

Pajamas are meant to provide comfort, and that’s exactly what you’ll get with Carter’s. Their pajama options are crafted entirely from 100% cotton, ensuring softness and breathability for a cozy night’s rest. Plus, with ribbing around the collar and cuffs, you can count on a snug fit and irritation-free sleep.Below, you’ll find Carter’s best-selling pajamas, perfect for your little ones. But we haven’t forgotten about teens and adults either – we’ve included some stylish options for them as well, along with matching sets for the whole family.

Carter’s 4-Piece Penguin 100% Snug Fit Cotton PJs Review

Getting ready for bedtime becomes an adventure with the Carter’s 4-Piece Penguin 100% Snug Fit Cotton PJs. This delightful set includes two matching sets that your little one can mix and match for added fun.Crafted from ultra-soft cotton, one set features a calming lavender hue adorned with an endearing sledding penguin on the front. Meanwhile, the other set boasts a charming dark teal color with a cheerful character print all over.Available in sizes 2T-5T, this adorable set is priced at $22 (with an MSRP of $36), offering great value for quality sleepwear that promises both comfort and cuteness.

Carter’s 2-Piece Valentine’s Day Heart 100% Snug Fit Cotton PJs Review

Embrace the spirit of love with the Carter’s 2-Piece Valentine’s Day Heart 100% Snug Fit Cotton PJs. Against a pristine white backdrop, vibrant red hearts adorn this ensemble, creating a visually striking look reminiscent of watercolor art.This charming set includes a long sleeve top and matching long bottoms, both featuring ribbed necklines and cuffs for a snug yet comfortable fit. The pants are equipped with an elastic waistband for easy wear.

Crafted entirely from 100% cotton, these pajamas ensure softness and breathability for a cozy night’s sleep. Available in sizes 4-14, this set is also offered in larger sizes for the entire family to enjoy.Spread love and warmth this Valentine’s Day by treating your little one to the Carter’s 2-Piece Valentine’s Day Heart 100% Snug Fit Cotton PJs, priced at $30. It’s the perfect ensemble for celebrating the season of love in style and comfort.

Carter’s 4-Piece Monster Truck 100% Snug Fit Cotton PJs Review

Prepare for thrills with the Carter’s 4-Piece Monster Truck 100% Snug Fit Cotton PJs, adored by kids everywhere. Sporting trendy details and a sleek color scheme of black, white, and grey, these pajamas spark creativity with endless mixing and matching options.Designed for cooler nights, this collection is crafted from breathable cotton, ensuring your little one stays comfortable all night long. The ribbed neckline adds an extra touch of snugness to this already cozy ensemble.Available in sizes 4-14, this set includes two shirts and two pairs of pants, providing both versatility and value for just $33. Treat your child to the excitement of stylish comfort with the Carter’s 4-Piece Monster Truck 100% Snug Fit Cotton PJs.

What Do Customers Think?

In the realm of giant brands, the perception of being inexpensive often lingers, but when it comes to babies, quality holds greater significance. In this segment of our Carter’s review, we’re scrutinizing feedback about the brand’s quality and overall customer satisfaction.

Let’s kick off with some ratings for a selection of their best-sellers:

2-Piece Adult Mac and Cheese Cotton PJs: Average rating of 5/5 stars from 9 reviews
4-Piece Monster Truck Cotton PJs: Average rating of 4.9/5 stars from 126 reviews
2-Piece Striped Cotton PJs: Average rating of 4.9/5 stars from 111 reviews
4-Piece Penguin Cotton PJs: Average rating of 4.9/5 stars from 18 reviews
3-Piece Little Lion Character Set: Average rating of 4.9/5 stars from 46 reviews

Delving into the comments section for the 4-Piece Monster Truck Cotton PJs, we unearthed consistent praise for the brand’s apparel quality. Customers commended the “very soft fabric” and noted that the colors remain vibrant even after washing. Overall, there’s a unanimous agreement among shoppers that Carter’s apparel is comfortable and breathable for little ones – crucial factors in keeping them content.To validate this sentiment further, we turned to, where Carter’s received a commendable 4.4/5-star rating from 7 reviewers, with the majority of comments centering on quality. One reviewer expressed surprise at the quality relative to the price point, affirming that “everything washed up well.” This sentiment echoed across multiple reviews, highlighting the brand’s ability to deliver quality apparel at accessible prices.

This sentiment was echoed on, where Carter’s earned an impressive 4.6/5-star rating from 120 shoppers. A notable comment emphasized the brand’s value proposition, stating, “Carter’s has the best quality clothes for their prices.” Many reviewers lauded the “well-constructed” clothing available at Carter’s, reinforcing its reputation for offering reliable quality at affordable prices.In summary, Carter’s emerges as a clear favorite among shoppers, offering a vast selection, attractive deals, and well-made clothing. With a strong emphasis on quality, affordability, and trendy styles, Carter’s earns high marks from satisfied customers. And for those concerned about safety, rest assured that Carter’s is OEKO-Tex certified, prioritizing the well-being of little ones.


In conclusion, Carter’s stands as a beacon of excellence in the world of baby apparel, earning the trust and loyalty of parents worldwide. With a meticulous focus on quality, comfort, and affordability, Carter’s delivers on its promise to provide well-made clothing that meets the needs of growing families. From their irresistibly cute designs to their commitment to safety through OEKO-Tex certification, Carter’s sets the standard for excellence in children’s apparel, ensuring that every purchase brings joy and peace of mind to parents.

With an array of positive reviews and high ratings across platforms, Carter’s emerges as a beloved brand that consistently exceeds expectations. From their extensive selection to their unwavering dedication to quality and value, Carter’s continues to be a go-to destination for parents seeking stylish and reliable clothing for their little ones. As a brand that grows with families, offering matching sets for all ages and catering to a diverse range of tastes and preferences, Carter’s remains a trusted partner in the journey of parenthood, providing comfort, style, and peace of mind every step of the way.

Related Posts